Atlas Tire Wholesale: Winter Tire Training

The expert panel with representatives from Bridgestone, Continental, Goodyear, Hankook, Kumho Tire, Pirelli and Yokohama

Atlas Tire University puts the spotlight on winter tires and driver safety.

The most recent installment of “Atlas Tire University” focused on the upcoming winter tire market with an emphasis on the right tires and the right knowledge for the best profits. It was a must for tire retailers looking to maximize profits in the coming months.

Invited guests enjoyed a program which included a technical panel discussion covering a broad range of topics. The expert panel, with representatives from major tire companies, addressed and answered numerous questions about tire safety, warranties, proper tire storage, the use of nitrogen, tire damage, proper balancing techniques, tire rotation and more.

In addition, Atlas Tire Wholesale President, Peter Gregory, offered the audience key advice on selling winter tires.

Atlas Tire Wholesale President, Peter Gregory, offers tire selling advice to an attentive audience.

Atlas Tire Wholesale President, Peter Gregory, offers tire selling advice to an attentive audience.

Atlas Tire’s marketing team at the Atlas Tire trade show booth

Atlas Tire’s marketing team at the Atlas Tire trade show booth

The Atlas Tire Wholesale team

The Atlas Tire Wholesale team


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