Atlas Tire Hosts Spring ATU
2019 event features latest tires and technologies.
Atlas Tire Wholesale recently hosted the spring edition of their Atlas Tire University (ATU) program. More than 100 tire retailers, auto dealers, and tire professionals attended the full day event which took place at the Toronto Congress Centre.
All the major tire brands were well represented for the trade show part of the program, with many unveiling new products while highlighting some of their best-selling all-season and performance tires.
In addition to the hearty lunch and a presentation about the future of the auto industry, the many in attendance enjoyed a day of networking, prizes, along with a preview of some of the newest tires on the market.