Racing legend Mario Andretti (L) with Atlas Tire President, Peter-James Gregory (Photos: Huw Evans & Jack Kazmierski)
Racing legend, Mario Andretti, takes centre stage at Atlas Tire University.
Although every session of Atlas Tire Wholesale’s “Atlas Tire University” (ATU) is informative and educational, the latest instalment of this increasingly popular trade show and training program was especially beneficial and exciting, thanks to a visit from racing legend, Mario Andretti.
Andretti flew in just to attend Atlas Tire’s “Winter Tire Training & Trade Show” program, pose for photos with Atlas Tire’s guests, as well as sign autographs.
During an on-stage interview the racing legend talked about how he was first introduced to racing as a teenager, what drove him to compete, and how he had seen tire technologies evolve during his decades-long racing career.
Andretti also offered the many tire retailers in the room a bit of advice on how to put their best foot forward when offering advice to consumers. He explained how he expects the person behind the counter to be more informed about tires, and better educated about tire technologies, than he is. That’s the secret to great service.
As always, the ATU trade show floor was well represented by all the major tire manufacturers, and the many tire professionals who attended the show walked away better prepare to face the winter tire season ahead.
Peter-James Gregory, President of Atlas Tire, welcomes attendees to a very special Atlas Tire University.
Jack Kazimerski, Editor-in-Chief, Tire News (left), interviews racing legend Mario Andretti.
Attendees were riveted with the opportunity to listen to one of motorsports’ all-time greats.
The trade show was a hub of activity during the morning and afternoon sessions and included raffle prizes from each of the vendors.
Representing Nexen Tire were Juao Kim, Stephen Park, Kay Han and Charlie Jung.
Morning prize winner at the NEXEN booth was Real Smith, Canadian Tire 150.
Representing Net Driven were Tiffany Vanderwelde (left) and Rich Mullen (right). Between them is prize winner Deven Ramroop of Speedy Auto Service, Brampton.
On hand to answer questions at the Pirelli booth were (L-R) Anthony Shaw, Grant Patton and Robert Young.
Pirelli Prize winner Peter Wang, of Car House Auto Service. Flanked by Grant Patton and Robert Young.
Representing Continental were (L-R) Kevin Pott, Alex Henderson and Mauricio Pizzaro.
Robert Mittler of Mittler Motors (right) was the morning prize winner at Continental.
Representing Michelin, were (L-R) Christian Radler, Shaun Bassermann and Tim Laurie.
Prize winner Nick Pham, Canadian Tire 150, poses with the Michelin team.
At the Bridgestone booth, were (L-R) Kevin Taylor, Nadia Richards, Lesley Boyd, Daniel Jones and Jay Wearden.
Prize winner Saad Malik, Pfaff Porsche, poses with the Bridgestone team.
Representing Yokohama was Jason Clarke.
Receiving his prize from Jason Clarke (left) is Brandon Thompson, Brantford Nissan.
At the Kuhmo Tire both, representatives Eunice Na (left) and Jagdish Bora (right) pose with prize winner Joe Storza, Active Green+Ross 1151.
Representing the Goodyear brand were (L-R) David Crocker, Dave Papadopoulas, Vincenza Vono and Nick Augurusa.
Goodyear featured two prize winners during the morning trade show. The first was John Le, Cochrane Automotive.
Goodyear’s second prize winner was Tony Coimbra, Bento’s Auto & Tire Centre.
Representing Hankook was Darryl Gray.
Hankook’s prize award went to 2nd Time Around Tires.