Toyota Hosts Camry Launch

Toyota
Derek Wilm, Manager Fleet Operations Sales & Pre-Owned Vehicles addresses the fleet professionals in the room. (Photo: Jack Kazmierski)

Canadian fleet professionals enjoy a closer look at some of Toyota’s newest vehicles.

Fleet professionals from the Greater Toronto Area recently gathered in Kleinburg, Ontario for Toyota Canada’s Camry Launch. The event offered Toyota’s guests an opportunity to learn about, and drive, the all new 2018 Camry, along with a host of other sedans, trucks and SUVs.

The day began with a presentation by Romaric Lartilleux, Consultant, Public Relations for Toyota Canada. Lartilleux talked about Entune 3.0, which might best be described as Toyota’s version of OnStar.

Entune 3.0 offers drivers a number of safety services including Automatic Collision Notification, Emergency Assistance, Improved Roadside Assistance and Stolen Vehicle Location.

Toyota’s overall safety plan includes Toyota Safety Sense, which comes in two versions for the new model year: TSS-C (Compact), and TSS-P (Pedestrian). Both versions include a Pre-Collisions System, Lane Departure Alert, and Automatic High Beams. TSS-P adds Pedestrian Detection as well as Dynamic Radar Cruise Control to the mix of safety features.

Toyota New Global Architecture

Next, Lartilleux talked about Toyota’s New Global Architecture (TNGA), which translates into a lower centre of gravity for the brand’s new vehicles, along with a smoother and quieter ride, a more engaging driving experience and better fuel economy.

The all-new Camry is the first vehicle in the Toyota family to fully take advantage of TNGA, and the company says that this will be the standard moving forward.

The presentation concluded with a closer look at the Toyota Mirai fuel-cell vehicle, which runs on hydrogen. Already on sale in select markets around the globe, the Mirai isn’t currently available here in Canada, simply because our country lacks the hydrogen fuelling infrastructure to make it practical.

Many fleet managers lined up to test drive the Mirai that Toyota brought to the event. The vehicle boasts 151 hp, 247 lb. ft. of torque and a range of over 502 km on a full tank of hydrogen. Essentially an electric vehicle, many of Toyota’s guests commented that the Mirai drives like a “regular” EV, as it should.

Octavio DaCosta, National Manager, Toyota Canada welcomes the crowd
Romaric Lartilleux, Consultant, Public Relations, Toyota Canada talks about some of the company’s newest technologies.
The hydrogen-powered Mirai proved to be one of the more popular vehicles to test drive.

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