Fix Auto, NOVUS Glass Enter Spanish Market
Fix Network World has announced its entry into the Spanish Automotive Aftermarket.
Effective November 21, Fix Auto and NOVUS Glass have laid out official plans for operating in Spain, making the country the 12th operating territory around the world for Fix Auto and the 30th for NOVUS.
Fix Auto and NOVUS Glass Spain operations will be headed up by Master Franchisee and CEO Luis Chao Jaramillo, and supported by Operations and Strategy Director Fermín Hevia García.
Both gentlemen are recognised for having extensive experience and understanding the inner workings of collision and glass repair operations in the country.
Joining them as Consulting and Development Director is Juanma Vasco, who will be contributing his extensive sectorial experience specifically related to market research and analysis.
As the current operators of GTRES, specializing in managing body shop networks and their relationship with insurers and fleets, the team sees an unparalleled growth opportunity in Spain, and will be assuming the development and implementation of both brands simultaneously for the local market.
For Luis Chao, introducing Fix Auto and NOVUS Glass into Spain was a decision he says came about very quickly: “On the collision side, Fix Auto has seen rapid and fruitful growth in several countries,” said Chao.
“We believe this is due in part to the way their model harnesses the drive of each shop owner and empowers them to achieve performance and consistency. NOVUS is an industry leader and the inventor of glass repair, and we firmly believe in the integration of the collision and glass repair segments. Also, the network leverages the power of data to drive their shops towards efficiency and profitability. This philosophy is in line with our way of doing business and we look forward to creating an integrated automotive solution for Spanish consumers.”
Fix Auto and NOVUS Glass Spain team officialised their partnership with Fix Automotive Network on November 21 at an industry launch event in Madrid. The event, which was also attended by Fix Network World team members, brought together over 100 industry professionals.
“It’s great to see so much energy around the launch of our brands in Spain,” explained Fix Automotive Network World Head of Business David Lingham. “Spain has long been a key point of interest for Fix Auto and NOVUS, a market that is ready for consolidation and full of quality repairers who are ready for change. We look forward to working together with our partners to grow our presence in Spain.”
Fix Network World President Steve Leal believes the integration of collision and glass repair services in Spain will provide mutual development opportunities for the brands. He concluded: “We are excited to bring a model that promises a greater level of operational consistency to a group of repairers that already understand the value of central work provision. We are pleased to welcome Luis and his team to our family and look forward to their success Spain.”