New Opportunities

From December 5-8, CARSTAR hosted its first ever new Franchise Partner Training program at its Vision Park, Hamilton location. (Photos: Huw Evans)

From December 5-8, CARSTAR hosted its first-ever new Franchise Partner Training program in Canada.

Taking place at the CARSTAR Institute, Vision Park, in Hamilton, Ont., this program allowed new partners to the CARSTAR brand the ability to listen to special keynote speakers, learn about CARSTAR’s business practices and processes, as well as receive guided tours of existing CARSTAR locations.

The objective was to provide an understanding not only of how CARSTAR works with its franchisee partners but also ways to maximize efficiency, profitability and growth for their collision repair businesses, whether they are seasoned industry veterans or new to the sector. Collision Management had the opportunity to attend the first ever Franchise Partner training program and brings you some of the highlights.

CARSTAR’s Franchise Partner Training program brought new franchisees from both Canada and the U.S.
Special guest speaker Chad Owens, Wide Receiver and Kick Returner for the Hamilton Tiger Cats, discussed the importance of leading by example and inspiring others.
CARSTAR’s National Technical Manager Bill Davidge, delved into topics such as Business Operations and Vendor Relationships.
Informative Q&A sessions gave attendees the chance to learn more about the collision repair business including opportunities, training, and processes.
Vendor presentations during the training event came from CARSTAR partners such as 3M, Axalta, BASF and Enterprise Rent-a-Car (shown).
A major highlight of the event was organized tours of CARSTAR collision centres, including CARSTAR Rymal/Ontario Auto Collision.
During the shop tours, new franchisees were given the opportunity to look at different programs and revenue opportunities instigated by these facilities such as detailing services…
…as well as efficient systems for getting cars through repairs and returned to customers.
CARSTAR Hamilton Gage was another facility visited during the shop tour part of the Franchise Partner Training program.
Among the items provided to new franchisees included note pads, cell phone cases and mini hockey sticks.

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