AIA Canada Launches ASAP Program

AIA Canada Launches ASAP Program
AIA Canada has launched its Automotive Service Associate Program, designed to provide with a range of solutions to help aftermarket businesses succeed. (Photo: Huw Evans)

The Automotive Industries Association (AIA) of Canada has officially launched its Automotive Service Associate Program (ASAP).

This program has been designed to enable automotive service professionals to access a range of solutions seen as critical to help them succeed in business.

The ASAP program provides a range of benefits for automotive service providers and has been specifically designed to be inclusive of all aftermarket shops (both in the mechanical and collision sectors). These include:

  • Tailored research at the shop-level.
  • Training events geared to management and technical issues facing repair shops.
  • A national shop finder service.
  • Financial services for shop customers.
  • Technical expertise on vehicle reprogramming.

“We are seeing the arrival of a fundamental change in the vehicle maintenance and repair environment, where electronics, telematics and vehicle data are rapidly forming the heart of the diagnosis process,” said Andrew Shepherd, Senior Director of Industry Programs, AIA Canada. “Aftermarket service providers are going to need a connection to new training and new equipment, but more importantly a connection to a community where challenges can be faced and solutions can be developed. ASAP is that community.”

The launch of ASAP also enables AIA Canada to achieve the inclusion of all segments of the aftermarket, ensuring that all industry stakeholders play an active role in the growth, prosperity, and future of the industry.

Originally founded in 1942 by a group of wholesalers (formerly known as the Canadian Automotive Wholesalers Association) who united to ensure the sustainability of the aftermarket, AIA Canada has evolved to represent the whole supply and service chain of the industry, acting as the national voice and resource for both the mechanical and the collision sectors.

“AIA Canada has a long history of expanding its reach in the automotive aftermarket,” explains Jean-François Champagne, President, AIA Canada. “It is now time to embrace the next logical steps to better engage automotive service providers who are an important stakeholder in the sustainability of the aftermarket.”

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