Friday, January 22, 2010 CARSTAR Launches National Campaign
 ARSTAR has launched a new national integrated advertising campaign, featuring clowns, monsters, and cartoon violence. They will use two television ads to launch the campaign during the NFL playoffs and during the Super Bowl. This is CARSTAR’s first major television campaign in three years. The 30-second spots show drivers distracted by strange happenings on the street, while the voice over says, “No matter what happens, no matter how it happens, we’re there to make accidents unhappen.” Similarly themed radio and print ads will run across the country. The commercials can we seen on www.autosphere.ca during the month of January. (LB)
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